Let’s get Simply Whimsical …. with Damask…

The Beginnings of wall decorations The European Renaissance was the zenith of culture, art and luxury. The noblemen decorated their walls with wallpapers, wallcoverings, portraits, textured fabrics and designs as a mark of prestige and status. Some 600 years later, the art of decorating walls is no limited to aristocratic homes but it has evolved into something more fundamental- making a statement and creating a mood.

The Oldest Wallpaper design One of the oldest wallpaper design will be Damask. It was the earliest paper wall-hangings that imitated the tapestries. Wallpaper became popular in Britain during the reign of Henry VIII after his excommunication from the catholic church. Tapestries were more difficult to import as there was less trade with Europe. This increased interest in wallpaper.

A Modern Twist The traditional wallpaper designs have been modernized by using modern printing methods and in a range of bold colours. Damask wallpaper had been furthered experimented with various rich textures like flock velvets accents, sparkling beats.

Established British brand like Cole & Son has also recreate the damask designs to give the grand dame a modern look with bright contrasting colours. The long history and popularity of damask wallpaper is clearly cultural but also simple. It’s adaptable. It has changed so many times it can fit a property of any age.

Omexco is a popular classic Belgium brand that offers evergreen Damask patterns that allows an interior to be true to its time with a contemporary twist. It has also been used together with various colour schemes, modern art.

Unlikely damask wallpapers will be going out of style any time soon. New designs are being created every season and there seems to be no shortage of inspiration.

You could use damask wallpaper for the foyer, living room and bedroom. Bring that whimsical look to your living spaces.

For more details of the product, please contact:
Goodrich Global (Headquarters)
Marketing Department | Goodrich Building | 8 Changi South Lane, #05-01| Singapore 486113 | T: 6787 8787 | F: 6788 7733 | E: info@goodrichglobal.com | Mon to Fri: 9am to 6pm | Closed on Public Holidays

For Media Enquiries
Ms. Jean Leong | Head of Marketing
T: 6586 8763 | F: 6304 7236 | E: jean.leong@goodrichglobal.com.sg

About Goodrich Global
Goodrich Global provides the perfect finishing touch to every interior. It offers an extensive collection of interior wallcoverings, carpets, fabrics and floorings to create a completely personalized furnished ambience. Goodrich believes in ensuring that every dream design comes to life. Above all else, Goodrich is driven by the vision that every living space is an expression of a unique cover story. Goodrich boasts a strong presence in over 40 regional offices and galleries located in 11 countries including Singapore (Headquarters), China, Hong Kong, India, Indonesia, Malaysia, Thailand, Myanmar, Philippines, Vietnam and United Arab Emirates. Goodrich is well placed to meet all your interior furnishing needs, globally.